CareGivers America
CLIENT
CareGivers America,
Pennsylvania, USA
Modivcare, Inc.
SERVICES
Website Design,
Website Development,
Digital Marketing, SEO
Industry
Homecare Agency
Healthcare Industry
INVESTMENTS / GRANTS / ACQUISITIONS
Acquired by Simplura Health Group
Simplura Health Group - Acquired by Modivcare, Inc. for $575 million
CareGivers America’s history began in the 1990s when the founder owned and operated two personal care homes. Despite his best attempts to make his facilities beautiful, he frequently would hear residents wishing they could live at home. What resulted was an organization that could allow them to do just that… CareGivers America opened in 2002. Its mission was seemingly simple: Keep people home.
Challenge
Create an unconventional yet user-friendly website – innovative, with a clean and simple design that communicates brand values and showcases multi-media content. Site that spreads the message: "Islamic stories your child will love"
- Develop easy-to-find and easy-to-navigate mobile friendly website
- Showcase each type of content: interactive books, animated stories and picture books, audio stories. Create an experience people want to share with others
- Persuade to download app and subscribe
The team at @Covetechlabs is incredibly dedicated, knowledgeable, and helpful. The finished product was beautiful, and worth every penny. I would absolutely recommend Covetech Labs.
Solution
Our approach was to present the site as a visual editorial platform with quarterly features based on events and occasions the brand was focused on. Each quarterly focus would be marked by the hero and custom tags that filter content.
